Hi Kieran,

Hope you had a nice weekend!

We would like to start working with Facebook Lead Ads, which, instead of redirecting the user who clicks on the ad to the Landing Page, Facebook opens a form to collect the user’s information, generating a lead.
The fields in the form are flexible (we choose the info we want to collect) and they are normally automatically filled (if it’s an info thethat the platform already have)has), so the user just need to confirm the information and press “Submit”“Submit.”

This format will only work if there is a prompt response once the lead/info is collected, so we would have to connect it to ADT CRM. It could be an email marketing with a brochure/info about the products and/or a prompt call from the sales team.

The idea is to start with the same target and ads, and expand if we have good results. Below, is an example of the form itthat would open once the users click on the ads.