Hello all! My name is Samira Jones and I am the mother of two amazing human beings, who have graciously agreed to support me within completing my Bachelor Degree. I have combined marketing principles with my daily practices for the last 17 as a Visual Merchandiser. Implementing, implementing promotional and point of sale dispaysdisplays and executing creative displays that maintained the integrity of various companies brandcompanies' brands.

The name that I chose for the Pet Food project is Balanced Buddy'Balanced Buddy'. I chose this name specifically because I wanted to speak toabout the integrity of the ingredients as well as capture the emotional connection of the consumer to the pet.